Spotfire vs Zoho Analytics

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Our analysts compared Spotfire vs Zoho Analytics based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.

Zoho Analytics Software Tool

Product Basics

Spotfire is a software solution for business reporting and analytics. Ranked third on our product directory, it shines for data science and streaming analytics. Dashboards are customizable and interactive. Automation services help create and deliver reports on schedule. You can download it on Windows and access it through other operating systems via workarounds.

Organizations across the board find Spotfire helpful, be it pharma companies or oil and gas suppliers. Manufacturing and supply chain businesses also opt for it on account of its functions and formulas. Techniques like regression and what-if analysis support predictions. Reporting on inventory levels can help you anticipate and plan when to place the next order.

With a data tool, you expect to have data management built in, and Spotfire does an excellent job. It enables cleaning data from the user interface — inline data cleansing — and flags anomalies.

Geomapping is sometimes an afterthought in BI tools. Spotfire scores with excellent location analytics and companies with field machinery find it helpful. Plan maintenance by keeping tabs on machine performance and aging trends using Spotfire dashboards.

Spotfire has data management with anomaly detection and inline data cleansing. Geomapping is sometimes an afterthought in BI tools. Spotfire scores with excellent location analytics, which is why many companies with field machinery find it helpful.

Spotfire's robust calculations are due to TIBCO's runtime engine. Report templates are available, and you can create your own. Its Automation Services help manage routine reporting.

Users praise Spotfire for its connections with an active community that contributes additional connectors. They appreciate its visualizations and the freedom to customize data displays. The vendor provides exceptional support for mobile insights.

The latest edition, Spotfire X, has NLQ-powered searches, AI recommendations and model-based processing. A 30-day trial with 250 GB of storage is available. At $1,250 per year, a Spotfire Analyst license costs more than Tableau and Power BI, and users agree that pricing is steep.

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Zoho Analytics (formerly Zoho Reports) allows users to create visualizations and dashboards to present their data via a quick, easy, self-service model. It brings insight and analysis to an organization’s business data on-demand without needing IT assistance or data analysts through extensive automation efforts in several dimensions of the analytical process.

Users can crunch huge datasets, clean and blend data, perform various analytical tasks and visualize the results in dynamic graphics to uncover insights. They can make data-informed business decisions in a stand-alone or embedded environment with support for mobile devices. It has flexible on-premise or cloud deployment models.
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Product Assistance

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Product Insights

  • Make Informed Decisions: Ensure you don't miss any data when performing analysis. Spotfire connects to over 50 sources out of the box and provides many more, thanks to its active community. When a connector isn't available, you can rely on TIBCO’s data virtualization capabilities. Users appreciate its expertise in capturing streaming data, which many data tools have yet to catch up with. Our analysts awarded it top honors for source connectivity.
  • Gain Accurate Insight: Make decisions with confidence, knowing you have quality data in your corner. Organize data using metadata management and build workflows in a dedicated wizard. Or use freeform SQL query building with autocomplete. Spotfire scores a perfect 100 in our analyst rankings for seamless data preparation and management. It’s mainly due to inline data correction, which not many platforms support.
  • Visualize Insight: Achieve your weekly, monthly and yearly goals. Put your data to work with interactive dashboards and visualizations that come alive thanks to animations. Get suggestions on how datasets relate and visualizations that fit your analysis. And don't worry about it going stale — you can set it up to refresh on cue. Our analysts give Spotfire the top award for dashboarding and visualization.
  • Stay Mobile: Spotfire wins our analyst recommendation for responsive mobile insights on iOS and Android. You can favorite views and search for them later and swipe left and right between pages on your phone. Share your findings via email, SMS or other communication channels. Map visualizations are available on mobile — Spotfire will show you relevant data based on your location. QR code scanning is available. Spotfire gets a 100 score in our assessment.
  • Add Location Data: If your data includes location coordinates, Spotfire can directly plot these points on a map. If it contains city, state, or country names, Spotfire can convert them into locations on the map. Geographic searches, functions and calculations are available. Our analysts give Spotfire a 100 for its mapping features.
  • Automate Reports: Its automation services earn Spotfire another perfect 100 for reporting. Report scheduling and alerts are no longer optional; every organization that wants its teams to own their tasks wants automation. And Spotfire wins hands down with another perfect 100 in our analysis. Readymade reports templates are available, and you can build your own. Apply filters, drill down or perform calculations with ease. Report exports are possible in standard file formats, such as PDF, Excel and CSV.
  • Stay Competitive: Spotfire supports cohort analysis and decision trees. ML algorithms can extract features from text data for model training. Built for data science, it has capabilities for neural networks and deep learning. Spotfire gets 99 in our machine learning rankings.
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  • Visualize Data in Intuitive Graphics: Create insightful, useful dashboards to gain valuable information. Offers an expansive library of visualization types that is expanded frequently. Employees can also blend multiple reports into a single dashboard to gain insight into larger data trends. 
  • Discover Business Operations Insights: Get in-depth, actionable overviews of operations, ranging from sales, finance and marketing to resource management and geographic activity through geo visualizations that facilitate comparison across and between regions. 
  • Perform In-Depth Analysis: Managers can perform deep analytical queries that increase their business intelligence through powerful features like pre-built formulas and functions that identify business metrics and smart forecasting to project future outcomes. 
  • Share and Collaborate on Reports: Provides managers with fine-grained access over the content clients and colleagues can see and edit. Users with access can publish reports, embed them into websites or share them via email for collaboration. Peers can create comment threads on reports as well as add images and annotations. 
  • Embed Into Other Systems: Embed the software’s analytics capabilities into other solutions like CRM platforms, ERP tools or others. Offers seamless integration and a fully re-branded user portal for a continuous user experience across platforms. 
  • Extend the Software as Business Grows: The platform’s extensible, scalable architecture helps build and integrate analytics into applications of any size. Scales up to enterprises using huge volumes of data by utilizing scalable columnar database technology. 
  • Draw Data From Many Sources: Develop a 360-degree view of the organization by blending different types and sources, including outside sources, of data into a single cohesive database, allowing businesses to better answer questions regarding customer behavior, business operations, financial status and more. 
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  • Spotfire Actions: Decide what to do with and act instantly — no need to switch to your procurement application to pause new orders. This powerful feature allows you to run scripts within analytics workflows. You can also trigger actions in your external system through visualization. Spotfire can set up over 200 commercial connections and has 1800 community connectors.
  • Mods: Build reusable workflows and visualization components, much like apps in Power BI and Qlik Sense. They allow your users to tailor their analytical processes so they don’t have to start from scratch every time. Based on code, they run in a sandbox with limited access to system resources for security. Users can share them through the Spotfire library. Mods improve efficiency and collaboration.
  • Batch Edits: Make similar changes to multiple files in one go. Write custom scripts to call the Spotfire API that’ll make changes to the files. Update the IronPython version to the latest one or embed the Spotfire JQueryUI library instead of its references.
  • Recurring Jobs: Simplify event scheduling to better manage your time and tasks. Improve efficiency and deliver reports at the same time on the same day of the week or month. The latest Spotfire version allows you to set recurring automation jobs to occur every X hours, days, weeks or months.
  • Web Player REST API: Share insight with clients and partners without them needing to sign up for a paid Spotfire account. Engage them via data visualizations on the web browser, thanks to Spotfire Web Player. Update analyses on the web with real-time data in the latest Spotfire version.
  • Roles: Invest wisely — opt for licenses that align with user roles. Choose Spotfire Analyst for data analysts, scientists and power users who need deep-dive analysis. Get the Business Author license for enterprise users, analysts and power users to create and consume insights without deep expertise. Choose consumer licenses for users who’ll interact with and consume data. They include the C-suite and non-technical users within the organization.
  • Information Designer: Prepare fully governed data sources for business users in a dedicated wizard. Set up their preferred data sources and define in advance how Spotfire will query and import data into storage. Specify which columns to load and which filters, joins and aggregations to apply.
  • Audio and Image Processing: Add user feedback from customer calls and videos. Interpret public sentiment about your product by analyzing social media pictures and videos. Spotfire enables writing code to extract text from audio and image files. You can then import the data into the platform for analysis.
  • IoT Analytics: Gain insight at lightning speed; build microservices and deploy them at the edge. With Spotfire, you can add IoT data to your regular data for the complete picture.
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  • Geo Visualization: Sales reps can quickly and easily compare regional performance with interactive map charts. Comparisons can be performed across countries, states, counties and more. 
  • Data Alerts: Managers can set alert conditions that trigger automated alerts when there is a significant change or anomaly in the data. 
  • Report Scheduling: Reports can be scheduled to be published or emailed automatically. Also, schedule recurring reports to generate on a set schedule. 
  • Drag-and-Drop Interface: An intuitive drag-and-drop interface makes generating useful reports quick and easy, without the need for code. View underlying data, set contextual filters, perform data exploration and drill down into the data to gain insights. 
  • White Labeling: The solution is white-labeled to facilitate embedding into websites or applications. Use this technology to embed individual reports or dashboards. 
  • Ask Zia: Zia is a smart analytical assistant built out of a blend of AI and machine learning algorithms. Employees can type out questions in natural query language (NQL), and the assistant will offer answers and suggestions via reports or automatically build and source KPI widgets. 
  • Data Connectors: Connects to a broad range of data connectors, including files and feeds, cloud storage, multiple databases, CRM systems, Google Analytics, marketing platforms, social media, financial platforms, e-commerce platforms, HR and more. 
  • Auto-Joined Data: Auto-joining tables can automatically merge tables linked by a Lookup column (schema attribute). This assists and partially automates cohesive database creation. 
  • Mobile Support: Apps on iOS and Android allow managers to view reports and dashboards from their mobile devices and overwatch operations from anywhere. 
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Product Ranking

#9

among all
Business Intelligence Tools

#23

among all
Business Intelligence Tools

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Analyst Rating Summary

83
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80
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100
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Analyst Ratings for Functional Requirements Customize This Data Customize This Data

Spotfire
Zoho Analytics
+ Add Product + Add Product
Advanced Analytics Augmented Analytics Data Management Data Pre-processing Data Transformation Data Visualization Embedded Analytics Capabilities Geospatial Visualizations And Analysis Mobile Capabilities Platform Capabilities Reporting 80 45 100 90 90 90 75 100 84 83 100 0 25 50 75 100
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Analyst Ratings for Technical Requirements Customize This Data Customize This Data

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User Sentiment Summary

Great User Sentiment 1749 reviews
Great User Sentiment 748 reviews
86%
of users recommend this product

Spotfire has a 'great' User Satisfaction Rating of 86% when considering 1749 user reviews from 5 recognized software review sites.

89%
of users recommend this product

Zoho Analytics has a 'great' User Satisfaction Rating of 89% when considering 748 user reviews from 5 recognized software review sites.

4.3 (14)
5.0 (14)
4.2 (315)
4.2 (130)
n/a
4.5 (226)
4.4 (60)
n/a
4.4 (539)
4.5 (168)
4.3 (821)
4.4 (210)

Awards

SelectHub research analysts have evaluated Spotfire and concluded it earns best-in-class honors for Geospatial Visualizations and Analysis.

Geospatial Visualizations and Analysis Award

we're gathering data

Synopsis of User Ratings and Reviews

Data Visualization: About 86% of reviewers were satisfied with the available options when designing dashboards.
Support: Around 74% of users praised vendor support for their timely response and helpful attitude.
Integration: Almost 72% of users were satisfied that it integrates with their preferred systems.
Friendly Interface: Around 68% of reviewers said the platform was easy to use.
Functionality: About 64% of users said it had a rich feature set.
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Ease of Use: It is a user-friendly platform that makes it easy to upload and control data, as noted by more than 77% of reviewers who mention ease of use.
Integration: Facilitates integration with multiple databases and platforms for greater insights, as reported by 82% of the users noting integrations.
Dashboards: It enables easy creation and sharing of multifaceted, custom dashboards, as observed by 75% of reviewers specifying dashboards.
Flexible Reports: It helps generate dynamic and customizable reports quickly, as stated by 88% of the users who refer to reports.
Implement: This tool is simple to deploy and implement, as noted by 75% of reviewers mentioning the implementation process.
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Cost: Around 96% of the user reviews said it the price was high and licensing complex.
Adoption: 90% of reviewers said there was a significant learning curve and users would need specialized knowledge of data science and statistics.
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Learning Curve: Around 63% of reviewers who mention the learning curve report that it has a steep learning curve for non-technical users.
User Interface: Its user interface can be confusing because of the multiple options and features available, as noted by over 54% of reviewers that mentioned the user interface.
Limited Queries: All users who refer to queries state that composing and joining queries is limited.
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In online reviews, Spotfire emerges as a user-friendly big data platform. Most users found data exploration easy with a drag-and-drop interface. Some users said the UI was dated, though, and said it could use a revamp. Most users praised its interactive visualizations and dashboards, saying they helped them interpret data better. But, a few said they would love to have more visuals to choose from.A user mentioned they did the calculations in Excel and imported them into Spotfire for visualization. It's a common scenario when a steep learning curve slows down adoption, and teams fall back on Excel. Most users said Spotfire takes time to learn. You might have to opt for a balance of multiple platforms to balance your departmental and enterprise needs.Spotfire surpasses Excel in data management, especially data prep. Customizable visualizations and custom Mods give you enough freedom to work within the platform.Though 72% of reviewers were happy with the integrations, Spotfire lacks some standard connectors, such as for Apache Kafka, forcing users to rely on workarounds.A majority of users found its pricing structure complex, especially as users increased. In such cases, organizations often tend to opt for a cheaper alternative for less advanced use cases while using the pricier platform for the critical ones. We advise doing a deep dive into the vendor's pricing plans to avoid making your tech stack top-heavy.Ultimately, Spotfire's appeal lies in its balance. It's visually captivating and user-friendly for casual users while offering enough depth for seasoned analysts. However, its pricing and learning curve might deter organizations on a tight budget.

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Zoho Analytics is a BI and data analytics software platform that helps users visually analyze data, create visualizations and get a deeper understanding of raw data. It helps users generate dynamic, highly customizable and actionable reports and allows integration with multiple platforms for achieving greater insights. Its multifaceted and customizable dashboards can enhance the user experience. However, many reviewers have reported that the user-interface can be confusing to use with the many options and features available. Also, it has a steep learning curve, and non-technical users might find it difficult to use in the beginning. Overall, it is a user-friendly platform that enables effortless data handling.

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