Alteryx Reviews & Pricing

by Alteryx | Founded 1997, Irvine,CA

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What is Alteryx?

Industry Specialties: Serves all industries

The Alteryx platform is a suite of five products offering self-service statistical, predictive and spatial data analytics to achieve enterprise, financial and industrial intelligence. It allows users to create repeatable extract-transform-load workflows, with or without a programming language. Its scalable performance and deployment options enable analysis from the enterprise to big data levels.

A drag-and-drop interface enables high-speed analytics and modeling, supported by a community of model developers in the vendor’s customer base. Depending on the products selected from the suite, it can perform end-to-end BI, from data harvesting from deep data pools to automated operationalizing.

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User Sentiment

Based on 496 reviews:

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Alteryx Pricing

Based on our most recent analysis, Alteryx pricing starts at $99 (Per User, Monthly).

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Starting From: $99
Pricing Model: Per User, Monthly
Free Trial: Yes, Request for Free

Training Resources

Alteryx is supported with the following types of training:

Documentation
In Person
Live Online
Videos
Webinars

Support

The following support services are available for Alteryx:

Email
Phone
Chat
FAQ
Forum
Help Desk
Knowledge Base
Tickets
Training
24/7 Live Support

Alteryx Benefits and Insights

Why use Alteryx?

Key differentiators & advantages of Alteryx

Coding Flexibility: Design workflows in a flexible code-free or code-based interface, depending on individual abilities, needs and programming knowledge. Optionally, create code with C++, Python or R.
In-House Model Library: Save on time and resources during app development; lean partially on the platform’s extensive customer base for the know-how. Access, run and modify any of hundreds of analytics applications in the Analytics Gallery created by the vendor’s community.
Thorough End-to-End Analytics: Perform end-to-end analytics with products each specifically developed for a certain step of the analytical process. Collect, organize and prioritize data with Alteryx Connect and Dataset, execute it with Alteryx Designer and streamline operationalizing models with Promote.
Spatial Analytics: Make location-based calculations — i.e. trade areas, drive time and more — using geospatial data and street map or satellite imagery integration.
ClearStory Data: Perform continuous, automated analytics on complex and unstructured data at the enterprise level through ClearStory Data, acquired by Alteryx in 2019.

Industry Expertise

Alteryx was founded in 1997 under the name SRC LLC. After its inception, it expanded to more than 80 countries and now serves more than 5,000 customers globally. These include financial services, retail, healthcare, oil and gas, transportation and logistics, and the public sector, among others.

Alteryx Reviews

Average customer reviews & user sentiment summary for Alteryx:

496 reviews

90%

of users would recommend this product

Synopsis of User Ratings and Reviews

Based on an aggregate of Alteryx reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.

Pros

Data Analysis: All users who reviewed analytics said that the platform adds value to data through features such as statistical modeling and predictive analysis.
Data Processing: Around 86% of the users who mentioned data processing said that, with a lightweight ETL tool, the solution excels at data wrangling for further analysis.
Data Integration: Citing strong integration with multiple data sources and tools, around 84% of the users said that it works well with big data.
Ease of Use: Approximately 83% of the users who mentioned ease of use said that the platform’s low-code approach, with drag-and-drop functionality, makes the interface user-friendly.
Online Community: The online community is responsive and helpful, according to around 74% of users who discussed support for the platform.
Functionality: With fuzzy matching and join capabilities, the platform is feature-rich and versatile, said approximately 63% of users who discussed functionality.

Cons

Cost: In addition to the high cost of licenses, the price of add-ons is limiting, said around 89% of the users who reviewed pricing.
Data Visualization: Around 75% of users who reviewed its presentation capabilities said that with outdated graphics, the platform lags behind other solutions in data visualization.
Performance: The solution is prone to infrequent crashes, especially when processing large amounts of data, as said by 65% of users who discussed performance.
Training: Approximately 54% of the users who reviewed learning said that with the documentation not being up to date with latest features, there is a steep learning curve and training is required.

Researcher's Summary:

Alteryx is a data science solution that leverages the power of AI and ML to blend, parse, transform and visualize big business data to promote self-serve analysis of business metrics.

Many users who reviewed data analysis said that the tool performs statistical, spatial and predictive analysis in the same workflow. Most of the users who reviewed data processing said that, with a lightweight ETL tool, the platform has strong data manipulation and modeling efficiencies, though some users said that it can be tricky to use SQL queries. Citing integration with Power BI, Tableau and Python, most of the users said that the tool connects seamlessly to data from databases and files, apps, and third-party data sources, among others, to expand the reach of search-based and AI-driven analytics. Most of the users who discussed ease of use said that the tool is intuitive with drag-and-drop functionality and a well-designed interface, though some users said error handling can be challenging for automated workflows. Most of the users who reviewed support said that online communities are helpful in providing answers to queries. Citing automated workflows, many users said that the tool helps save time, though some users said that these can be overly complex and need improvement.

On the flip side, many users who reviewed pricing said that its expensive licenses and add-ons are cost-prohibitive, and cost per core is high for enterprises looking to scale. A majority of users who reviewed its visualization capabilities said that they need to export data to visually stronger applications, such as Tableau or Power BI, to make the reports presentation-worthy. Citing slow runtimes when executing complex workflows, especially with large datasets, many users said that performance-wise, the solution is prone to infrequent crashes. Most of the users who discussed learning said that with documentation not being in sync with latest releases, training is a must to optimally use the tool.

Overall, Alteryx is a data science tool that, with its low-code approach and strong data wrangling capabilities, makes the journey from data acquisition to data insights seamless and promotes data literacy across organizations, though it might be better suited for medium- to large-sized organizations.

Key Features

Internal Data Visualization: Display data insights at each stage of ETL, enabling validation and verification at every step of analysis through its in-platform data visualization solution, Visualytics.
Data Visualization Export: Export to data visualizers like Qlikview and Tableau in several formats seamlessly, if the platform’s in-house visualization capabilities don’t satisfy the business’s needs.

Alteryx Dataset

Contextual External Data: Gain further and contextual insight on location and business analytics through Dataset — a compilation of data the vendor has created to supplement its other products
Location Insights: Focus efforts based on location by better understanding geographical markets with deeper location data from TomTom and DigitalGlobe.
Customer Plotting: Optimize delivery routes and look for geographical trends with down-to-the-meter plotting on street maps or satellite imagery.
Better Time-Distance Understanding: Understand distribution times better, utilizing traffic data and built-in drivetime processing.
Business Insights: Gain business insights into more than 235 million customers. Generate more sophisticated market segmentation and sharper-focused marketing efforts through the demographic data package.

Alteryx Connect

Manage Data Sources: Streamline data exploration by merging enterprise metadata, scraped relational data, experience and context to efficiently include pertinent information only.
Data Search: Find data at any point in the analytic process through an internal search engine.

Alteryx Designer

User-Friendly Data Workflows: Compose visually-digestible workflows for modeling and reporting.
Drag-And-Drop Modeling: Build the workflow from macros. Choose from more than 50 prebuilt functions, or build them in R or Python.
Data Preparation: Cleanse and prep data before analysis. Remove null and duplicate sources.
Visual Data Validation: Verify data in each step of the workflow in an easily digestible way through Inline Visualytics, the platform’s visualization tool.

Alteryx Server

Scalability: Improve workflow efficiency. Scale up analytic processes shrewdly and safely by utilizing load balancing and auto recovery.
Automation: Schedule and repeat workflows with confidence in the server’s ability to handle it 24/7.
Flexible Deployment: Deploy the server on-premise or in the cloud through Amazon Web Services or Microsoft Azure, depending on business needs.

Alteryx Promote

Operationalize Models: Integrates with Designer to deploy workflows directly without recoding. Embed models in any web or mobile application with REST API requesting capabilities.
Model Monitoring: Ensure the latest data models are rolled out quickly. Streamline model development, updating and redeployment. View production statistics in real time to drive informed optimization through Visualytics.

Suite Support

Alteryx offers a range of support and training options. Before reaching out to support, check the online community section, with forums and documentation on the vendor’s website for self-paced issue resolution.

There are three levels of support at different prices: Standard, Advanced and Premium. All offerings include 24/7 e-support, with varying levels of response time. Advanced and Premium include bonus features like regular and proactive check-ins from support staff.

Email: Email support after signing in to the vendor’s community website.

Phone: Available to Advanced and Premium support subscribers.

Training: Access the Alteryx Academy — an extensive training platform on the vendor’s community website, offering interactive lessons, learning paths, videos, weekly challenges and certification tests. Log in to a customer account for access.

Tickets: Submit support cases through the vendor’s online case portal.