iContact Reviews & Pricing
by OutMarket | Founded 2003, Morrisville, NC
Categories:
What is iContact?
Industry Specialties: Serves all industries
iContact is an email automation and marketing tool geared towards small and medium-sized businesses running Windows, MacOS and Linux. It offers several standard features, with a distinct focus on email features and easy-to-use technology. These include templates, a drag-and-drop editor, automation, A/B testing, list segmentation and campaigns.
It also comes bundled with a handful of additional features to support marketing and sales activities, such as reporting, landing pages, sign-up forms and a free email lookbook.
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iContact Pricing
Based on our most recent analysis, iContact pricing starts at $9 (Monthly).
- Price
- $$$$$
- Starting From
- $8.50
- Pricing Model
- Monthly
- Free Trial
- Yes, Request for Free
Training Resources
iContact is supported with the following types of training:
- Documentation
- In Person
- Live Online
- Videos
- Webinars
Support
The following support services are available for iContact:
- Phone
- Chat
- FAQ
- Forum
- Help Desk
- Knowledge Base
- Tickets
- Training
- 24/7 Live Support
iContact Benefits and Insights
Why use iContact?
Key differentiators & advantages of iContact
- Automate Funnels: Streamline all levels of the marketing funnel, taking the work of a whole marketing team and automating it.
- Manage Subscribers: Easily access and manage contacts list, facilitating healthy relationships with the right leads.
- Boost Sales: Nurture leads and pass them along to sales with included CRM integrations.
- Unlimited Users: Onboard unlimited new users at no additional cost.
Industry Expertise
Serves different industries including nonprofit, tourism, e-commerce, finance and real estate.
iContact Reviews
Based on our most recent analysis, iContact reviews indicate a 'great' User Satisfaction Rating of 86% based on 2227 user reviews from 5 recognized software review sites.
Synopsis of User Ratings and Reviews
Based on an aggregate of iContact reviews taken from the sources above, the following pros & cons have been curated by a SelectHub Market Analyst.
Pros
Cons
Researcher's Summary:
iContact provides email automation and marketing tools in an easy-to-use interface. It offers a wide range of features and offers a lot of options to make interesting designs and templates. It also has a prompt customer service team according to most reviewers. However, the pricing is on the higher side and there are certain limitations that prevent users from getting the most out of the solution. Overall, it has a lot to offer for email marketing, with use-friendly tools that are great for small and medium businesses, though there are more robust platforms available.
Key Features
- Email Builder: A no-code interface is included, making it easy to build effective emails without any programming experience.
- Automatic Email: Running without user intervention, it can accurately deliver emails on time.
- Scalable Templates: Built to be delivered efficiently, effectively and to display correctly on mobile or desktop platforms.
- Time-Based Campaigns: Create and map out time-based campaigns in a short amount of time by utilizing multiple email templates and building platforms.
- A/B Testing: Test content performance and customer reception by splitting email campaigns into groups.
- Email Lookbook: Select from 55 prebuilt email designs, free of cost, that have been proven to generate high ROI.
- List Segmentation: Send relevant and personalized emails using audience segmentation, increase subscription chances by creating and targeting audience lists based on defined conditions, and send dynamic content by incorporating merge fields into messaging.
- Reporting: Stay informed with updates about campaigns through dashboards, make informed business decisions with real-time reports, and track and analyze data using granular reports.
- Integrations: Integrates with major platforms such as Google Forms, HubSpot CRM, Salesforce, PayPal, Zoho CRM, WordPress, Zapier, Magento, Shopify, LeadsBridge and more.
- Sign-Up Forms: Create forms quickly using an easy interface and embed them on a website or business Facebook page.
- Salesforce Mass Email: Gain insights into campaign effectiveness through reports and dashboards, send personalized emails using templates, track opens and clicks, and explore customers’ response to email campaigns.
Limitations
These limitations, based on user feedback, are accurate at the time of this review:
- Formatting is sometimes inconsistent in emails.
- Managing subscribers is tricky when trying to work with people who unsubscribed by mistake.
- Limited text formatting options.
- Can’t drag graphics to a designated location or wrap text around a photo.
- Building forms for reviews is limited and forms can’t be customized.
Suite Support
Two tiers of support available: Regular and Pro. Pro users get all the benefits of Regular plan, along with additional features such as email support.
mail_outlineEmail: Pro users can contact [email protected].
phonePhone: (877) 968-3996, Monday through Friday from 8 a.m. to 8 p.m. EST for Regular users. (877) 781-4847, Monday through Friday from 9 a.m. to 6 p.m. EST for Pro users.
schoolTraining: Not available.
local_offerTickets: Log in to account to send support tickets.
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