Agile CRM vs Kommo

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Our analysts compared Agile CRM vs Kommo based on data from our 400+ point analysis of CRM Software, user reviews and our own crowdsourced data from our free software selection platform.

Agile CRM Software Tool
Kommo Software Tool

Product Basics

Agile CRM is an all-in-one cloud platform that enables companies to handle all activities and tasks across the customer lifecycle. With integrated modules for marketing, sales and service, it provides capabilities such as contact management, a deal pipeline, lead scoring, project management, email marketing and campaigns, service automation, and live chat.

Targeted primarily at small businesses, it allows users to maintain visibility into contacts, boost results with sales enablement, engage web users and deliver comprehensive support. Free and premium versions are available.
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Kommo (formerly amoCRM) is a messenger-based multifunctional sales management solution. It helps users manage digital pipelines, keep leads engaged using behavioral triggers and streamline core processes like lead nurturing, task assignment, sales analytics, campaign and communication management and performance tracking.

Available with cloud-based deployment and full-featured mobile access on iOS and Android, it enables fast deployment and on-the-go accessibility to build a powerful sales stack.

Pros
  • Intuitive interface
  • Robust automation features
  • Seamless integrations
  • Strong mobile app
  • Excellent customer support
Cons
  • Limited customization options
  • Occasional bugs and glitches
  • Steeper learning curve for some features
  • Pricing can be higher for larger teams
  • Reporting could be more robust
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$8.99/User, Monthly, Freemium
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Tailored to your specific needs
$15/User, Monthly
Get a free price quote
Tailored to your specific needs
Small 
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Medium 
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Large 
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Small 
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Medium 
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Large 
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Windows
Mac
Linux
Android
Chromebook
Windows
Mac
Linux
Android
Chromebook
Cloud
On-Premise
Mobile
Cloud
On-Premise
Mobile

Product Assistance

Documentation
In Person
Live Online
Videos
Webinars
Documentation
In Person
Live Online
Videos
Webinars
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support
Email
Phone
Chat
FAQ
Forum
Knowledge Base
24/7 Live Support

Product Insights

  • Saves Money: Take advantage of foundational CRM features with a free version. Supporting up to 10 users, it includes 1,000 contacts, custom deal tracks and data fields, email campaigns and templates, appointments, leading scoring, and more. There’s no limit on deals, documents or tasks. 
  • Reduces Screen Switching: Improve productivity through email integration to make inboxes fully accessible within Agile CRM. Send and receive emails, search for past emails located in the original app, and track metrics. Sync up to three third-party tools at a time, including Gmail and Office 365, with the option to set up IMAP as well. 
  • Provides Business Insights: Assess how well the business is performing across critical metrics. Drill down to page visits and duration, learn the origin of website visitors, track contact behaviors, get an overview of the sales funnel, measure growth over time and more. Report customizations and delivery scheduling aid control over data analysis. 
  • Hosts Data Privately: Ensure data privacy through individual hosting on Google’s cloud infrastructure, which provides a single database for each client rather than hosting all client information on a single database. 
  • Drives Revenue: Quickly identify and prioritize the deals that are most likely to close with automated lead scoring, generating a higher ROI. 
  • Engages Sales Reps: Ensure team motivation and performance with gamification. Customizable leaderboards help prompt competition while collaborative tools foster team-wide benefits. Monitor performance via reports and real-time alerts. 
  • Optimizes Marketing Efforts: Gain visibility into what email content works and what doesn’t by using A/B testing. Leverage industry insights in campaigns via social listening, which monitors influencer conversations and tracks relevant industry trends and topics. 
  • Enhances Online Engagement: Manage online reputation and respond to issues with data streams and notifications of complaints about the brand to avoid manual searches. 
  • Streamlines Work: Support collaboration, task organization and visibility into project details. A drag-and-drop interface and filters makes updating information fast and easy. 
  • Simplifies Lead Generation: Gather leads from social channels and import them into the CRM database, either individually or as bulk uploads. Capture leads from LinkedIn via a sidebar popup and use the email finder to search for emails based on contact name and company. Tag leads when they’re entered to aid segmentation. 
  • Enables Seamless Service: Deliver top-notch customer service with the ability to create and manage service groups. Divide agents by assigning members to product lines. Response routing ensures customers are paired with the team or agent best equipped to handle their issue. 
  • Extends Capabilities: Integrate with more than 40 third-party apps for billing, e-commerce, social media, CMS, telephony, support and email. Notable plugins include Shopify, QuickBooks, Unbounce, RingCentral, Google Apps, Zendesk and Zapier. 
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  • Easy to Use: A sleek user-friendly interface makes it easier for users to get onboarded and adopt the system quickly. With a central dashboard displaying all critical business information, users can keep tabs on their priorities and improve performance. 
  • Mobile Apps: Kommo is available as a fully-functional app on both Android and iOS devices, letting users work effortlessly on-the-go. 
  • Unified Communications: Kommo manages all communication with prospects, leads, clients and team members with a central platform. One-click dialing, call log and records creation, a team-messaging interface and more ensure that no important information is missed. 
  • Efficient Collaboration: Users can collaborate with their team members and service providers through a dedicated communication platform. With smart notifications and seamless communication, it’s easy to keep track of all activities and stick to the timeline. 
  • Streamlined Lead Generation: The application captures, logs and centralizes lead information from all channels such as phone, email, live chat, social media, web forms and landing pages. Similarly, users are also notified when a given lead progresses along the buyer’s journey so that relevant action can be taken to help improve close rates. 
  • Reliable Customer Support: Offers reliable service delivery for onboarding, training and subsequent user queries and concerns. With24/7 live chat support and other support mediums like phone, email and tickets, users can expect dependable customer services. 
  • Integrations: Kommo is integrated with numerous tools across email marketing, bots and messenger services, phone and VoIP tools, lead capturing tools, social media channels and marketing tools. Additionally, an open API enables users to integrate with services and widgets of their choice to fit their business requirements. 
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  • Marketing Automation: Makes building workflows for drip campaigns easy with a drag-and-drop designer. Autoresponders, email scheduling and automated social posts further increase efficiency. 
  • Email Marketing: User-friendly tools help build emails, conduct outreach and track results. Includes a drag-and-drop editor, custom and off-the-shelf templates, personalization, integrated lead scoring, contact list import, real-time alerts, and more. 
  • Multichannel Campaigns: Boost promotion and brand awareness efforts with a diverse approach to reach an audience on their preferred platforms, from social media to email to SMS. 
  • Landing Page Builder: No-code tools and templates remove the hassle from the design process for non-technical users, while a code editor empowers tech-savvy users to customize as they need. Web forms aid lead gen efforts and responsive design ensures a proper layout on any device. 
  • Web Forms and Popups: Pre-configured and customizable templates help capture more leads via website popups and forms. Place anywhere and specify popup timing. Email alerts notify about new form submissions and automated routing sends leads to predetermined campaigns. 
  • Social CRM: Sales, marketing and service teams can seamlessly incorporate social channels into their efforts via integrations with Facebook, Twitter, Google Plus and Tower Data. This supports scheduled posts, campaigns, helpdesk responses, lead discovery and more. 
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  • Dashboards and KPIs: Dashboards offer key business insights at a glance with a visual representation of important KPIs. Users can also customize dashboards and reports to suit their needs by adding or creating widgets to gather additional information and pull data from other tools they use. 
  • Digital Pipeline Management: The application manages a digital pipeline to capture leads from all channels. It tracks lead behavior, triggering nurture and follow-up campaigns and communications to engage leads when they are most responsive, automating the entire sales process. 
  • Custom Pipelines: Users can build custom webhooks according to their sales process to track contact changes, leads and companies. Custom pipelines built using webhooks can also be used to trigger actions for specific events. Multiple digital pipelines can be built and managed simultaneously. 
  • VoIP Integration: With pre-built telephonic integrations, users can perform 1-click dialing. They can also log, record and redirect calls, manage call lists and track progress with call reports. 
  • List Management: Leads and contacts can be categorized using custom fields and tags. Similar leads, or leads in the same stage of the buying journey, can be pulled together in lists to perform bulk actions, such as targeted campaigns and communication, making it easier to manage the sales process. 
  • Task Management: Users can create and save custom tasks, automate trigger-based and repetitive tasks and streamline their sales process. The tasks, along with their agendas and deadlines, automatically sync to the calendar. 
  • Webforms: Kommo allows users to create web forms and landing pages using pre-built templates to capture leads from the website and sync the submitted forms to lead data. 
  • Email Marketing: The platform syncs with all major email marketing solutions so that users can engage the right contacts in their drip campaigns and newsletters. It also offers pre-built templates for follow-up conversations that can be customized as per the users’ needs. 
  • Two-Way Email Sync: Kommo syncs all emails – sent and received – from the email service provider to the platform, so that no information is left behind, improving response time and quality. 
  • Data Management: Users can manage detailed contact information, leads, prospects and companies in a central location. They can also bulk import and export, as well as scan business cards to directly process and manage lead data. 
  • Online Chat Management: Powered with AI chatbots, users can easily answer most common queries without human resources. In case of critical queries, a customer care or sales executive is automatically assigned to provide more personalized service. 
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Product Ranking

#11

among all
CRM Software

#37

among all
CRM Software

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User Sentiment Summary

Great User Sentiment 1186 reviews
Great User Sentiment 175 reviews
82%
of users recommend this product

Agile CRM has a 'great' User Satisfaction Rating of 82% when considering 1186 user reviews from 5 recognized software review sites.

89%
of users recommend this product

Kommo has a 'great' User Satisfaction Rating of 89% when considering 175 user reviews from 5 recognized software review sites.

4.6 (11)
5.0 (12)
4.1 (268)
4.1 (23)
4.05 (440)
n/a
4.2 (389)
4.5 (131)
n/a
4.0 (3)
3.5 (78)
4.2 (6)

Synopsis of User Ratings and Reviews

Automation: 100% of the users who mention this feature said that the platform helps eliminate manual work by automating all the required actions.
Ease of Use: The platform is easy to use, with 70% of reviews referencing it stating that the system simplifies tasks and usage.
Support and Knowledge Base: 78% of users who mention support suggested customer service and the knowledge base are useful and help resolve queries.
Easy Integrations and Customization: Powerful features and integrations help scale productivity and speed up workflows, according to 61% of reviews mentioning integrations and customizations.
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Simple and intuitive interface: Kommo's clean design and logical navigation make it easy for users of all technical levels to learn and adopt quickly.
Streamlined sales pipeline: Visualize your sales pipeline, track deals effectively, and automate repetitive tasks to focus on closing deals.
360-degree customer view: Unify customer data from various sources to gain a complete understanding of each customer and personalize interactions.
Boost team collaboration: Share information, assign tasks, and track progress seamlessly within Kommo, keeping your team aligned.
Data-driven insights: Generate comprehensive reports and gain actionable insights to optimize your sales strategy and improve performance.
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Not Cost-Effective: 66% of the users who reviewed the pricing mentioned Agile CRM is slightly pricey.
No Modern Templates: The platform could benefit from newer and more modern email templates, as noted by 100% of the reviews referring to this feature.
Difficult Setup: 75% of users who reviewed the setup suggested that the platform can initially be a little intimidating and challenging.
Clunky User Interface: The UI is outdated and not very interactive, according to 100% of the users who mentioned the interface.
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Limited reporting capabilities: Some users find the built-in reporting features somewhat basic and may require additional tools for comprehensive analysis.
Customization restrictions: While Kommo offers customization options, certain elements, such as the sales pipeline stages, are not fully customizable to fit unique workflows.
Occasional technical glitches: Users have reported occasional bugs or slowness in the platform, which can disrupt workflows.
Customer support response times: Some users have experienced longer-than-expected wait times for customer support responses during peak periods.
Limited integrations: While Kommo integrates with popular tools, the selection of integrations could be expanded to connect with niche or industry-specific platforms.
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Agile CRM is a unified platform that aids sales, marketing and service efforts through features such as sales tracking, contact management, marketing automation, web analytics, two-way emails, telephony and helpdesk. It provides exceptional automation and is easy to use, even though it’s difficult to set up initially and some reviews indicated the need for a cleaner UI and more modern email templates. However, it also boosts efficiency with customizations and integrations, while having helpful avenues for receiving support. The software is slightly overpriced for the features offered but is robust when it comes to performance. It’s best for small and medium businesses looking to get their workflows organized and automated to avoid manual workloads.

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Kommo shines for its user-friendliness and affordability, often winning praise for its intuitive interface and clean design. "It took me minutes to figure out Kommo, unlike our old CRM that felt like climbing Mount Everest," one user raved. This ease of use makes it a popular choice for smaller teams or businesses transitioning to their first CRM. However, power users may find its reporting features and customization options a bit limiting compared to industry giants like Salesforce. "While Kommo's drag-and-drop pipeline is nice, I miss the deeper reporting and automation capabilities I had in Salesforce," another reviewer commented. Additionally, some users have encountered occasional technical glitches or experienced longer wait times for customer support during peak periods. The lack of native integrations with more niche or industry-specific platforms is another point of comparison. However, Kommo's open API and Zapier integration help bridge the gap, something absent in some competitors. "Kommo doesn't integrate directly with our marketing automation tool, but Zapier acts as a seamless bridge, which is something my previous CRM simply couldn't do," remarked one user. Overall, Kommo emerges as a strong contender for businesses seeking a user-friendly and affordable CRM solution. Its ease of use and intuitive interface make it ideal for beginners or smaller teams, while its open API and Zapier integration offer flexibility for growth. While it may lack the advanced features and reporting of some top competitors, its strengths in usability and affordability make it a compelling choice for businesses prioritizing a smooth CRM transition or a streamlined sales workflow.

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