Copper CRM vs Cosential

Copper provides an easy-to-use platform offering seamless G Suite integration. It helps track client interactions, communicate with employees, automate core operations, and manage leads. It’s quite easy to configure and customize the system, as noted by most reviewers. However, it suffers from technical glitches, and reviews observed that its reporting and email tracking features need improvement. Overall, the system is a good fit for smaller businesses that already use G Suite tools and want a CRM that can plug into those apps and processes.

Is Cosential truly essential for managing customer relationships? User reviews from the last year suggest it's a mixed bag. While many appreciate its user-friendly interface and robust reporting tools, which allow for easy tracking of sales progress and measurement of marketing campaign results, some find its integration with other business applications, like Salesforce, to be less than seamless. This can be a major drawback for businesses that rely on a suite of interconnected tools for their operations. Cosential's strength lies in its focus on the architecture, engineering, and construction (AEC) industry, providing specialized features like proposal automation and a centralized repository for project information. This makes it a good fit for AEC firms looking for a tailored solution. However, its industry-specific focus may limit its appeal to businesses outside of AEC. Users also point out that Cosential's customer support, while dedicated, can sometimes be slow to respond. For businesses that require immediate assistance, this could be a dealbreaker. Overall, Cosential is best suited for AEC firms that prioritize ease of use and industry-specific functionality over broad integration capabilities and rapid customer support.